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Model sitting on wooden bench against concrete wall wearing Ike Behar sport coat with hand in pocket

Ike Behar

The Cuban-born luxury shirtmaker whose namesake brand became synonymous with American craftsmanship and timeless style.

Our brief was to elevate the look and feel of Ike Behar's existing theme on a short timeline. After an initial deep-dive into the Ike Behar brand, our deliverables included rethinking the navigation and homepage structure in order to expose key product categories, adding FAQs and customer-focused callouts throughout the site to remove buyer friction and enchancing the communication of the brand's heritage and promotions through the creative reworking of existing sections and assets.

“Marianne was thorough, attentive, and organized. She took the time to understand our brand, our goals, and what was required to achieve them. The feedback we have received has been universally positive, both internally and externally, and my only regret is that we didn't hire Marianne sooner.”


Project(s)Shopify Store Redesign
ServicesUX/UI, Shopify Theme Customization, Asset Creation and Copywriting

Homepage

Screenshot of Homepage design for Ike Behar

FAQ

Screenshot of FAQ design for Ike Behar
  • Mock-ups of Glossify project on MacBook and iPhone

    May 2023

    “Marianne will now be my go-to for anything on UI, UX or development, no matter what company I go to, she really is the best in the business. ”

    ― ALICE HARLING, HEAD OF MARKETING AT GLOSSIFY
  • Mock-ups of Parfait project on MacBook and iPhone

    September 2022

    “Marianne [...] not only elevated the vision for our website, she single-handedly executed what a large team couldn’t but in a fraction of the time. Every output she delivered wowed every single member of our team.”

    ― IBRAHEEM Y. KHADAR, HEAD OF PRODUCT MANAGEMENT AT PARFAIT
  • Mock-ups of The Social Kitchen project on MacBook and iPhone

    February 2023

    “Can't recommend Marianne more! She has been unbelievable to work with, efficient, methodical, creative and quick. If you are looking for someone to work on your website - look no further you won't regret it!”

    ― DANI TUCKER, FOUNDER AND CREATIVE DIRECTOR AT THE SOCIAL KITCHEN
  • Mock-ups of VNV project on MacBook and iPhone

    March 2022

    “Marianne is a force - the kind of woman you have on your team and are grateful for every day. I cannot recommend Marianne enough.”

    ― RACHEL LINDER STEVENS, CO-FOUNDER AT VNV

In the press

“What I love most about the Parfait web experience is how seamless it is to navigate the pages. [...] From start to end, Parfait’s experience is rooted in luxury.”